Following a growing trend, Aristocrat Casino, traditionally a land based casino developer, has taken steps to establish an online gaming site to capture the interest of a new generation of players. Recently, there has been a significant rise in the number of big casinos that has signed up to collaborate with well established online gaming sites. Aristocrat's deal is with Maryland Live! Casino & Island resort. The deal will put together a new online casino which will allow players based in the U.S to use a free-to-play casino. The online casino will be launched by mid 2025.
Aristocrat's New Venture
The new online casino will attract customers with its play-for-fun site which will have an impressive line of games developed by the Aristocrat brand. A land-based casino will also be established as part of this deal. The land-based casino will be launched once the online casino is up and working. The operator plans to expand its customer base by providing free-play websites. This can help players make the switch from online, free play to land-based, real money play quite easily.
According to Aristocrat Americas' President, Nick Khin, the company is thrilled that Maryland Live selected their games to be a part of both offline and online casinos. The Island Resort and Casino's General Manager, Tome McChesney, said that they are excited and proud that they are the first North American tribal casino to tie up with Aristocrat.
Other Areas of Interest for Aristocrat
Soon after the Maryland Live deal was closed, Aristocrat took steps to be a part of the legal online gaming scene. They have set up a partnership with Game Account Network, a big name in the regulated European online gaming industry, in order to get a firm foothold in the market.
The new site, called 'Aristocrat's nLive' will be run by Aristocrat. Its players will have a vast choice of casino games, such as poker, slots and other table games. The chances of online gaming being legalized are growing in the U.S, making it a good investment option. The online casino will be accessible to European players soon and they will be able to take part in the excellent range of Aristocrat games which also include online roulette.
nLive gives land based casinos the chance to build their online presence, and create and maintain relationships with their players via the internet. It is a unique way of promoting casinos. These casinos can use nLiveLink to combine the player's land based and online profiles, if they are Aristocrat 0asis 360 users (management system for casinos). This will allow players to earn reward points once they log-in online.
The nLive online casino provides players access to a growing range of slots games. Aristocrat will soon release online versions of its most popular and highest grossing games online. nLive allows players to access poker of the multi-player format, along with table games. The new platform will be launched in the Island Resort and Casino's located in Arundel Mills in Maryland and Harris, Michigan.
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